JUMPSUIT: Minkpink (wearing XS) // SHOES: Marc Fisher c/o (run true to size) // BAG: Urban Outfitters (only $34) // SUNGLASSES: Diff // JACKET: Old Navy (only $39)
CLICK TO SHOP THE POST:
This past weekend I spent a whirlwind 72 hours in Dallas, Texas at the annual rewardStyle Conference where the top 200 influencers (bloggers) are invited to learn, network, and have fun! I was SO thankful to be invited back for my 2nd year in a row! Last year I shared Day 1, Day 2, and Day 3 of #rStheCon on the blog, and if you follow me on Instagram stories, then you definitely saw snippets of this year’s craziness!
For those of you that are new around here, and everyone who’s been following me for awhile, THANK YOU for following me, supporting me, and stopping by the blog today… I’m so excited to share my first outfit post I wore at the rewardStyle Conference (which is referred to on social media as #rStheCon) as well as a little insight into my weekend! I’m excited to share more outfit posts, thoughts on what I learned, and blogging do’s and don’ts from #rStheCon coming soon to Torey’s Treasures! Stay tuned 😉
What is rewardStyle?
If you’re not a blogger, you’re probably wondering, what the heck is rewardStyle?! Well, it’s the social media platform I use called LIKEtoKNOW.it which allows my readers to easily shop my outfits! It’s basically how I link all of my items to make it easily accessible for you and then it enables monetization for bloggers like me… You can read all about how to shop my looks using LIKEtoKNOW.it here!
What is #rStheCon?
#rStheCon is the hashtag bloggers use on social media to represent rewardStyle the Conference. The LIKEtoKNOW.it team invites the top 200 influencers (bloggers) from around the world based on their high-performance to attend the conference in their headquarter city, Dallas, Texas. It is a FULL 3 days of carefully-curated educational sessions and one-of-a-kind networking opportunities with brands and other influencers.
Why did I attend #rStheCon?
It had been a huge goal of mine to attend as a blogger, and last year I achieved that goal! It felt surreal to be surrounded by such high-performing, knowledgable, and inspiring people and brands, that I couldn’t pass up that opportunity again this year when the invite came in! As a second timer, I really honed in on this valuable opportunity to focus on my brand’s strategy and utilize the tools and people there to learn as much as possible to drive Torey’s Treasures to the next level.
What did I do at #rStheCon?
There are a few main aspects to the conference that I’ll go over below. Keep in mind, my schedule was jam packed. I’m talking sun-up to sun-down, kind of busy! If there was a gap in our time slot, it was filled with uploading an Instagram post or shooting with a local photographer.
- Classroom Sessions: You are scheduled for 3-4 classroom sessions, in a small class setting (about 30 bloggers), each with a specific focus. My classroom sessions consisted of “finding your why”, “SEO”, and “time-saving + crushing tasks”. Experts in each of these fields taught the sessions and I learned SO much from the backend of a blog to sticking with who I am, and much more!
- Brand Meetings: This was my time to shine! This is where I got a one-on-one opportunity to meet with the head of brands to showcase who I am, what my blog goals are, and why I think it’d be a great fit for us to create a partnership and collaborate together to bring meaningful content to the blog!
- Networking Hall: This is where many brands set up booths and you can go to talk to each brand, check out their latest line, trade contacts, and of course, get some swag! This year I felt super strategic about which brands I approached, how I conversed with them, and what I got out of making the connection.
- Brand Sponsored Parties: Now this is when everyone can let loose and the adult fun begins 😉 These parties are always sponsored by brands, and every detail is thought of and executed in the most “instagrammable” way. These parties are so much fun to mingle with other bloggers, make a connection, and it feels refreshing to know that we are all here for the same reason. Everyone was SO kind, I had such a blast!
How can I prepare for #rStheCon?
- Put together outfits that resemble who YOU are.
- Bring business cards and a media kit.
- Set up photoshoots with photographers located in Dallas or bring your camera and shoot with other bloggers.
- Pack a portable phone charger and protein bars for your busy days!
Let me know if you have any other questions about the rewardStyle Conference- I’d love to chat with you about it! I can’t wait to share what I learned while at #rStheCon on the blog tomorrow! Stay tuned and thank you so much for reading!!
XO